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CRUISING IN WESTMINSTER ABBEY

By Monday, June 06, 2016

On June 2nd Gucci presented his 2017 Men’s Cruise collection in Westminster Abby’s cloister, in London. The Abbey is one of the most spiritual places of the Anglican religion: it was built in the Thirteenth Century and it’s where Britain’s sovereigns get crowned and where, among the others, physician Isaac Newton and writer Charles Dickens are buried. It is not the first time that a fashion show takes place inside a church: Vetements’ Fall/Winter 2016 ready-to-wear collection was presented in Parisian American Cathedral, an Episcopal church; while Alexander Wang had his models walking the runway in the Episcopal St. Bartholomews’ church in New York, for  his Fall/Winter 2016 collection.


«If you’re not a fashion die-hard who's already well-acquainted with the man behind Gucci's latest renaissance, then it's time to become very familiar. His name is Alessandro Michele and he's coming for your closet. The designer's to-date collections for the storied Italian brand have already spawned a slew of must-have items regular guys and the rich and famous are gladly emptying their wallets for: kangaroo fur-lined slippers, colourfully embroidered jeans, animal intarsia sweaters. That's the type of menswear that's unordinary, to say the least - or used to be. Because it's undeniable that Michele's swervy point of view has had a massive influence on the fashion world and how people want to dress. Particularly for style-minded men, his genderless approach to clothes encourages experimentation with silhouettes and fabrics wholly uncommon in traditional menswear».

In this collection, Gucci’s new Creative Director Alessandro Michele, added to his most recognisable elements - gaudy colours, clothes that mix male and female’s wardrobes, vintage recalls - some other more British inspired aspects: Victorian’s ideal of fashion, punk vibes and British private schools uniforms. About 90 models, men and women - from 2017 all Gucci shows will be unified - walked down the runway on the traditional British Scarborough Fair ballad, performed by the Oxford’s Schola Cantorum and mixed.

Michele recalled the pleated dresses worn by women for tea-time of the 30’s and reproposed them in a bright pink candy floss shade and in a milk and mint green. Laces and Victorian’s ribbons, the wide metallic skirts and the large sleeves, compose the gown of a “modern Genevieve”, the legendary queen, King Arthur’s wife and Lancelot’s lover.

«This collection is dedicated to those men who are in love with their wardrobe. Men who like beautiful things and who like to wear different things or to wear formalwear differently. Every item or detail is precious, refined, nothing is left to chance. It's a sentiment made crystal clear in the trims and embellishments - and in the case of denim, acid washing - found on just about every garment, accessory, and shoe. The men’s wardrobe is like a ritual and I am fascinated by it and its codes. The codes are not to be cancelled, they have to be reinvented and repositioned in a different fresco. There is the part of formalwear which I consider like the father of all the different styles. There are some punk pieces which are the most romantic part of the collection. When you are punk you are romantic, because you want to break the rules. And then there is the preppy/street part which recalls college-wear and is thought for more relaxed moments. Each of these parts has its own codes and, as always, I enjoyed putting a sort of confusion among the different codes and languages. The men’s Cruise collection was an excellent occasion to best depict my idea of eccentricity. Everything started from my great passion for England. I tried to describe what’s going on in my imagination, which often embraces an aesthetic very similar to the English one».

Among the almost 300 guests, actress Elle Fanning, Charlotte Casiraghi, actress Salma Hayek, designers Christopher Kane and Mary Katrantzou, singer Will.I.Am - who contributed to make the headphones worn by some models during the show. Guests also have been given a pair of glasses, with a snake embroidery, in order to observe in 3D the black and white images of the Westminster Abbey, while being sitting on green pillows, each of the whom embroidered by Michele with a different figure.

Simone Bronzi
Creative Director of RooMXMatez TM

























































































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