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FOUR CUPS FOR THE GLAM DANDY

By Monday, January 25, 2016

Ermanno Scervino’s Fall/Winter 2016 collection walked on Milan Men’s Fashion Week runways, presenting a glam man, but sporty-tasting at the same time. The fabrics are in fact sportive, with textures and materials which become sartorial. The fascinating rock look doesn’t get missed, when mixed with military inspiration, stripes and rich details who embellish the knits, with key-words like “Heroes” or “Wild”. Surely a must-be-present element are the tuxedo blazers, dark suits, while pants are a rubbed in denim-skinny.

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Glam as a dandy. Sport-like fabrics, textures and sportswear materials, become tailored. The Ermanno Scervino Man for next Autumn/Winter combines charming rock and military inspiration. Stripes and precious details are the main characters on the oversize knitwear, with a lettering -
manifesto: heroes and wild, for a free and informal man. Tuxedo jackets, black suits and details in jais enhance a dark twist, attenuated by the Prince of Wales motif. Pants are slim in spread denim, for a “leather effect” bad boy. With him, a woman with a noir allure, seductive and independent, wearing elegant creations in lace, the creative designer’s cult, under embroidered coats with Persian effect and mannish outerwear. All-over crystals, on clothes and accessories for him and for her.

The Ermanno Scervino Maison has also host the, during Milan Men’s Fashion Week. The location of Scervinon’s Men’s Fall/Winter 2016 fashion show, Palazzo Serbelloni, Corso Venezia 16, Milan, had on display the four World Cup trophies, won by the Italian National football team in 1934, 1938, 1982 and 2006 and presented exclusively for the Ermanno Scervino event, during Milan Fashion Week. «An exceptional setting for a collection that wants to enhance the Made in Italy for men» in this way Toni Scervino, CEO of the namesake brand, commented on the choice to host and present the International trophies, «Italy is champion of International glamour and tailoring. Fashion and the National football team are two of the finest examples of Italian character that the whole world admires». And so, the link with the Italian National football team continues, of which the brand is the FIGC Luxury partner and will realize the formal uniforms, tailored garments and outerwear, in sight of the 2016 European Championships and the next World Cup in 2018.

Many VIP guests took part to the show, sitting in the front rows. Between them, Alessio Cerci and  Federica Riccardi, Andrea Bertolacci and Nicole Murgia, Chiara Biasi, Mariano Di Vaio, Roberta Ruiu and Zhanna Bianca Romashka.

Man and woman, united together on the runway, ready to exchange themselves the same coat, virile when worn by him, refined by transparent lace-petticoats for her. As it happens for the brother-sister couple Lucky Blue and Pyper America Smith, with whom the Ermanno Scervino FW16 show opens and closes. At the base of the designer’s work, there’s the reworking of sportive cloths and typical manly, one of all, the Prince of Wales, made special throughout embroideries and inlay works of microcrystal’s. «I got inspired by a daily wardrobe, enriching it with precious works, in order to obtain a general glamorous result», explained the Tuscan designer.

Amazing is the black coat, Persian motif embroidered and with fur sleeves, worn on a nude look for the woman, while in a in tweed pants plus black silk shirt version for the man. Lots of canvas parkas from the inside upholstered with fur and military green coats with mink fur inserts open the show, while the oversize knitwear is proposed in a multiple-striped fantasy and with skulls inlay works on the front and back, worn with spread rocker pants. A nice sequence of microcrystals all-over and embroideries covers coats and tweed sheath dresses heats up the band of suit pants and the tuxedo reversed pants.

Luxury melded with utility at Ermanno Scervino's FW16 show: there were fur lined hoodies, fur scarves, as well as soft and warm cashmeres. The collection's hard-bodied models highlighted the body conscious cuts while more flamboyant offerings like glittering pants and graphic knit that said "Wild" or "Heroes" are definitely must haves, for a free yet uninhibited man. Absolutely amazing were the accessories: leather laced shoes and maxi bags to carry at hand or on shoulder. The collection’s main colours were black, grey, undergrowth/bush green, mustard.

Altogether? Ermanno Scervino is able to satisfy his audience/customers with royal-alike clothes, completely wearable and fascinating every single time. How? Setting his focus on the craftsmanship and on the Made in Italy. A love for Italy herself, which also comes out on the choice of hosting the four World Cup trophies won by the Azzurri. We surely can’t wait for what this major Icon is going to come up with next season, even though, no matter what, we are totally sure of the fact it will be another guaranteed success.

Simone Bronzi
Creative Director of RooMXMatez TM

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Backstage photos courtesy of Ermanno Scervino:

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